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Chain restaurants don’t stand a chance against this level of marketing #restaurantindustry

April 17, 2024 / Matt Plapp /
Here's another fantastic example of community impact that big chains just can't match! I always admire folks like @pizzamandans who pour their heart and soul into their brand. He's living
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Day 14 – The Puzzle

April 17, 2024 / Matt Plapp /
A recent question I got while speaking to a private group of restaurant owners for Performance Food Group was: “How can I use coupons on the front end of my
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Day 13 – The Puzzle

April 17, 2024 / Matt Plapp /
What makes you and me different when compared to our competitors? My competition are MASSIVE ventured backed marketing firms and heritage media companies. Your biggest competitors are the chains with
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Does anyone get on social media to hear Papa John’s talk about how great their pizza is?

April 16, 2024 / Matt Plapp /
Of course not! Consumers want to be ENTERTAINED online! Do the fans of your restaurant need to see a picture of your food every time they get on Instagram, Facebook,
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Day 12 – The Puzzle

April 15, 2024 / Matt Plapp /
Your BODY is the next piece of the puzzle.  Mind, Body & Spirit is a saying I live by.  Every day I need to do more to improve my mind,
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Day 11 – The Puzzle

April 14, 2024 / Matt Plapp /
Now that we have started building your restaurant’s customer database for your best customers, it’s time to talk about the OTHERS! But first, let’s talk about WHY. There are 3
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To capture your customer’s attention and data, you’ve got to step up with an irresistible offer!

April 13, 2024 / Matt Plapp /
Forget about boring them with tedious forms for lame deals. Show them you mean business by presenting a BADASS offer upfront. If you truly understand the value of customer data
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If you want to succeed in business and grow as a person DO NOT surround yourself with enablers!

April 12, 2024 / Matt Plapp /
Last week I was in Miami for Grand Cardone's 10x conference and my dumbass broke my nose swimming in the pool... Now I could have let this ruin my entire
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Day 10 – The Puzzle

April 12, 2024 / Matt Plapp /
“Where’s Austin”   Long story short, he’s at the TOP!    But first, let’s talk about where this all started.   The date was April 15th, 2021 and I was
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