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MattPlapp.com – Driven Media Solutions You're a small business owner and you hire someone to handle your accounting, your taxes and your legal issues. But you TRY to handle the marketing yourself, WHY? You must focus on marketing as much as you focus on cash flow. Referral Marketing, the Internet, Guerrilla Marketing and Social Media should be on the top of your list right now, but they're not since you are too busy to pay attention. We can help. Matt Plapp and Driven Media Solutions helps Northern Kentucky and Cincinnati Small Business Owners increase sales and profits by handling the work for you.

15 June 2010 ~ 0 Comments

Building Strong Referral Relationships

08 June 2010 ~ 0 Comments

What do you do or sell?

What do you do or sell?

What do you do or sell? I’m sure you’ve been in networking and social settings where this question has been asked a thousand times, but coming up with the correct answer is much harder than you think. If your answer is the actual product or service you provide, your answer, although correct, is actually incorrect. […]

08 June 2010 ~ 0 Comments

What’s Your Brand? Part 1

What’s Your Brand?  Part 1

What’s Your Brand Part 1 of 52 By Matt Plapp As a marketing consultant I call on 100 + businesses per week. After most phone calls and visits I can’t help but wonder “What’s their brand”? Most people think about radio ads and tv ads when I say that. But I’m not talking about advertising, […]

02 June 2010 ~ 0 Comments

Phone Numbers…In your ads?

Phone Numbers…In your ads?

535-9123 Phone numbers are everywhere.  You see them on billboards, television commercials, and you hear them on radio commercials. Every business wants you to remember their phone number, but do you? Without looking, what is the phone number at the top of this page?  Chances are you couldn’t remember and had to look.  The reason?  […]

30 May 2010 ~ 2 Comments

This is how Social Media is done!

Toyota’s new “Swagger Wagon” Social Media Video

30 May 2010 ~ 1 Comment

Business ownership is on the rise.

Business ownership is on the rise.

Every time you turn on the television or pick up a newspaper, you hear new reports on record unemployment or corporate downsizing.  The economy has impacted almost everyone from high-level corporate executives to middle managers to recent college graduates.  If you are affected, the traditional approach has been to immediately send your resume to multiple […]

30 May 2010 ~ 1 Comment

The Challenge

The Challenge

by John Kieffer The Results Group – There is never enough time to get done what I want. – All I do is bounce from one issue to another. – I must be responsive to my clients but they run me from one challenge to another. – I don’t have enough time to plan. – I […]

30 May 2010 ~ 0 Comments

Networking is a Business Decision

Networking is a Business Decision

By: Duane Plapp, Referral Institute Cincinnati When you or your company initiates a new program it is researched and systematically executed. This same strategy should be in place when deciding to use networking as a pro-active marketing strategy to increase revenues. Networking, when done correctly, can be the best and most affordable marketing tool. It […]

29 May 2010 ~ 3 Comments

Mom Was Wrong,Name Calling is a MUST

Mom Was Wrong,Name Calling is a MUST

Brennan Scanlon By: Brennan Scanlon, Referral Institute Cincinnati As a younger man I have fond memories of conversations I had with my older brother.  He was successful in business and had many friends.  Knowing this, I always paid close attention to what he had to say.  On a car ride to lunch one day, he […]

29 May 2010 ~ 0 Comments

The “NEW” www.mattplapp.com

The “NEW” www.mattplapp.com

As much as I dislike seeing and hearing the word “NEW” on everything, I had to use it.  I’ve been working on a concept for this website for some time.  My goal was to create a website that business owners and marketers could come to to industry insight, current events and to connect with people […]