You're a small business owner and you hire someone to handle your accounting, your taxes and your legal issues. But you TRY to handle the marketing yourself, WHY? You must focus on marketing as much as you focus on cash flow. Referral Marketing, the Internet, Guerrilla Marketing and Social Media should be on the top of your list right now, but they're not since you are too busy to pay attention. We can help. Matt Plapp and Driven Media Solutions helps Northern Kentucky and Cincinnati Small Business Owners increase sales and profits by handling the work for you.
Facebook is a growing part of many companies’ marketing efforts. Many Procter & Gamble Co. brands, for example, have hundreds of thousands of fans. Pringles, with nearly 11 million “likes” on its Facebook page, is the 71st most-liked page on the social networking site.
Matt Plapp, president of Driven Media Solutions, said even companies with big numbers need to talk to those fans. [click above to read more]
Premium content from Business Courier – by Tom Demeropolis, Courier Staff Reporter Date: Friday, March 11, 2011, 6:00am EST Read more: Franchise growth sizzling nationwide in recession’s wake | Business Courier Ray Wiley knows the challenges of being both a franchisee and a franchisor. The longtime Subway franchisee launched his own Mexican fast-casual restaurant concept in [...]
Recently I bought a new desk. Once the boxes were delivered to my house, I unpacked everything and organized the pieces by their letter and number. Ten years ago I would have been stressed looking at these 25 pieces of wood and bags of hardware. The task of making everything look like the display the [...]
A close friend of mine, Dorron Hunter, is featured in this video on his work in Over The Rhine and with the youth. Dorron is an inspiration to me and the work he does is making a major change. I’ve not only worked with Dorron and his kids the past 2 1/2 years, but a few of these young men work for me part time on marketing projects. Dorron is helping change lives.
Lisa Russell, Co-owner of Five Star Collision Center, is taking a personal interest in the campaign against texting and driving. As a busy mother of four with a new teenage driver, she realizes the many challenges faced by parents as they put their children behind the wheels of a car. She also realizes that the [...]
A couple of points about backing up your data. 1. Counting on humans to perform tedious tasks is not reliable 2. If you only have 1 backup you are not protected 3. If your data backup resides at the same location as your data source you are not protected There are many situations where you [...]
Why is it that most speakers never make a deep connection with their audiences? Even those that are polished presenters, terrific story tellers, or humorous speakers? Unfortunately, they fail to touch their audiences because they’re too busy building themselves up. When most speakers tell their stories, what do they tend to talk about? Their successes. Business success! Financial success! Personal success! Unfortunately, [...]
For 10+ years in retail I was forced to constantly make changes in how we treated our customers. That meant hours of soul searching and looking in the mirror. My least favorite part was firing people that just did not have the ability to do the job. It’s tough because the bigger you get, [...]
